PHYSICAL WORKSHOP

The AI Marketing Systems Workshop​

Build AI-powered marketing systems that capture leads, automate follow-ups, and convert more customers – no developer needed.​

This workshop is limited to 15 seats only.

Once they’re gone, registration closes.

Date

30th January 2026

Time

9AM - 5PM

Venue

CommonGround, Eco City, KL

Let's start with the frustration

No business owner wakes up thinking, "Hmm, which AI tool should I use today?" They wake up thinking, "Where are my next customers going to come from?"

Some months are good. Some months, bad. Generating leads and acquiring customers has always been a guessing game. Not to mention how much it costs.

With this workshop, you'll learn to build the exact system we've developed for clients – through trial and error. Go through step-by-step guidance using a combination of tools like n8n, ChatGPT, and Google AI Studio to confidently build an AI-powered lead generation system by the end of the workshop.

If you’re ready to move from manual marketing to building a system that works day after day, this workshop will help you.

The hidden cost with manual lead generation

Here's how most lead generation campaigns look like today.

  • Campaigns are launched in bursts

  • Follow-ups done manually (or forgotten)​

  • Leads come in... then go cold​

  • No one knows what's actually working​

Why ChatGPT alone doesn't solve this​

ChatGPT can write ads, draft emails, and generate ideas. But AI doesn't drive leads by itself. It assists marketers with certain processes, but without a system:

  • Leads aren't captured properly

  • Prospects become cold because of late or missed follow-ups

  • Data isn't tracked and attributed correctly

  • A lot of time is wasted on repetitive tasks

INTRODUCING

The AI Marketing Systems Workshop

Build a complete AI-powered lead generation system in a hands-on workshop. You will design and automate a marketing system that consistently captures leads, organizes them into a CRM and follows up intelligently using AI and no-code tools.

Companies that have attended our workshops & events

By the end of the workshop, you will...

Automate your lead generation using n8n, OpenAI and Google Sheets

Build an automated lead generation system using no-code tools that automate multi-channel prospecting, data cleaning and customer follow-ups.

Build an analytics system that pulls marketing data into dashboards automatically

Automate your crucial marketing data (Google Ads, Meta, Analytics) and save time making reports. Your new analytics system provides real-time analysis.

Acquire skillsets to build AI Agents to assist your marketing projects

While we cover lead generation in this workshop, the concepts you learn can be easily applied to building other AI agents like content creation agents, predictive analytics agents, strategy and more.

Reduce manual work and marketing costs

Leverage AI and technology to handle repetitive tasks like CRM updates, analyzing customers & intent signals, and leaving your marketing team to work on high-leveraged tasks like prioritizing leads that will most likely to convert.

The Curriculum

The AI-Powered Lead Systems Workshop is a 1-day, in-person, hands-on workshop designed for founders and marketers. You will build actual systems during the workshop and leave with a working lead generation and follow-up system that you can use in your marketing projects.

Module 1: Foundations of AI Marketing

The AI Marketing Stack: What you need, what to ignore and mapping out your marketing bottlenecks (where you are wasting most of your time).

- What success looks like for the day
- AI + no-code is your unfair advantage
- Identify time & effort leaks in your marketing system.

Module 2: Automating Lead Capture & Follow-Up (Using n8n)

Dive into building your first live automation workflow, creating a working lead capture and follow-up system – using n8n, Google Sheets, Email & WhatsApp.

- Capture leads from landing pages & WhatsApp

- Auto-store leads in Google Sheets
- Auto-send AI powered personalized follow-ups

Module 3: Multi-Channel Automation with n8n

This is where we'll connect your tools into one workflow, building a multi-step automation that links email, WhatsApp, CRM, and internal notifications, so every new lead is followed up consistently without manual work.

Module 4: Campaign Analytics & Reporting

Still spending hours updating reports? In this module, build an AI system that pulls campaign data into Google Sheets and dashboards that you build. Now, it's possible to track and report performance in real-time.

Module 5: Real-World AI Marketing Systems (Case Studies)

See how real businesses apply these systems. We’ll go through live case studies across e-commerce, services, and products – helping you learn from real campaigns and identify systems that fits your business, best.

Meet your instructors

Designed together with Faisal Hourani and Reuben Ch'ng, combining expert technical and marketing expertise, this workshop is designed to turn you from no knowledge about using AI to being able to develop and launch AI lead generation systems for your projects.

REUBEN CH'NG

Reuben Chng is a music producer turned marketer, who learned marketing by building real demand for his own businesses.

His first breakthrough came when he grew his music school from a handful of students to over 400+ students in just 6 months, using SEO and demand-driven digital marketing.

That experience shaped how Reuben approaches marketing today. Since then, he has worked hands-on across lead generation, funnels, paid advertising, and content systems, collaborating on marketing projects with brands such as Nando’s, Tenaga Nasional Berhad, Q-dees, Pacific West, and Sony.

Today, Reuben is the founder of Daily CMO and Underdog Con, where he helps founders and marketers move away from guesswork-driven marketing and toward repeatable, scalable marketing systems that actually run without them.

Faisal Hourani

Faisal is an AI & automation technologist, and serial builder of marketing systems with over 19 years of hands-on experience in software engineering, automation, and AI-enabled systems – a journey he began coding at the age of 14 and has continued ever since.

He has built multiple tech products focused on helping businesses grow through smarter automation, better analytics, and seamless marketing workflows. His work includes AI-powered tools for marketing analytics, automated campaign reporting, and growth systems that help founders and marketers get more done with less manual work. 

In this workshop, he leads the technical build-along sessions, showing you exactly how to connect tools like n8n, Zapier, Google Sheets, and AI agents to generate and follow up on leads without relying on developers.

Register for the workshop

Here's what you get:

  • Full-day, in-person AI Marketing Systems Workshop

  • A working lead capture & follow-up system

  • Hands-on automation training (n8n / no-code)

  • Real-world case studies & system breakdowns

  • Post-workshop resources & online community

N.P RM1,750 / Participant

RM1,450 / Participant

(Self-funded)

Self-funded participants confirm immediately. For HRD Corp / company-sponsored seats, please apply via HRD Corp using the section below.

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"Thank you for the workshop!"

"It was really useful and I learned a lot." - Thurgahshiny, Red Ant Technology Sdn Bhd

100% risk free - Sign up and take the entire workshop. If it isn't useful, we don't want to keep your fees. Just email [email protected] and we'll refund you 100% of anything you paid.

Apply via HRD Corp

RM1,750 / Participant

(HRD Corp Claimable)

Subject to approval.

Company-sponsored participants must contact us first. We’ll confirm your requirements and send a quotation + course documents for your HRD Corp portal submission.

Frequently Asked Questions

Got more questions? Just hit the chat

Is this workshop HRD Corp claimable?

Yes, under HRD Corp Claimable Courses (HCC), subject to employer eligibility and approval.

Do I need to be technical or know how to code?

This workshop is designed for marketers and business owners, not developers. We'll use no-code tools and walk through everything step by step.

Having some prior coding experience will be good, but it's not compulsory for this workshop.

What tools do I need before attending?

You’ll need:

• A laptop

• A Google account

• Access to ChatGPT (free or paid is fine)

We’ll introduce tools like n8n during the workshop and guide you through setup.

Will I actually build something during the workshop?

Yes. This is a build-along workshop. By the end of the day, you’ll have a working AI-powered lead capture and follow-up system you can use or adapt for your business.

What if my business is different from the examples shown?

The systems are flexible by design. During the workshop, you'll understand the structure and principles, so you can adapt it to your own business niche and model – whether you're in services, products, e-commerce or running a community.

Will this replace hiring a marketer or agency?

Already thinking of saving money? The answer is: not necessarily.

This workshop helps you understand and build your own lead systems, so you can reduce reliance, work more effectively with agencies, or decide what to outsource intelligently – not replace them.

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